Introduction In today’s fast-paced business world, maintaining an edge of the competition is essential. Market research has traditionally been a key strategy for gaining a competitive advantage, but the emergence of Artificial Intelligence (AI) has transformed this p

    Opening Remarks In modern rapidly changing business world, maintaining an edge of the rivals is essential. Competitive analysis has traditionally been a core strategy for achieving a market edge, but the advent of Artificial Intelligence (AI) has revolutionized this field.

    Opening Remarks In today’s fast-paced corporate environment, maintaining an edge of the competition is crucial. Competitive analysis has traditionally been a key strategy for gaining a competitive advantage, but the advent of AI technology has transformed this field.

    Introduction Social media marketing is evolving dramatically in recent years, driven by shifts in technology, consumer actions, and business needs. A major transformation in the advertising sphere has been the emergence of artificial intelligence (AI). AI’s capability to